A video on  Instagram and TikTok ideally lasts between 21 and 34 seconds. This gives you very little time to engage users and get them to watch your video.  Here are our tips for boosting audience engagement!  Video subject:  If you develop more than one idea, you'll...

This is the new feature of X (formerly Twitter) that you may have seen in your feed. We explain its purpose and how it works. What is the purpose of community ratings?   The aim of Community Notes is to combat misinformation by involving X users. So it's a...

The battle to see who will become the dominant conversational social network has been going on for a month now between X and Threads. In a surreal twist, it will even continue in the real ring, as Elon Musk and Mark Zuckerberg meet for an MMA fight on August 26 in Las...

Instagram is the primary platform for lifestyle, travel, clothes, design,  and architecture...  Promoting a business on Instagram isn't easy. So here are our tips for increasing your notoriety on Instagram.  Topics to cover on Instagram:  Instagram is known for...

Through its parent company ByteDance, Tiktok is currently testing its new in-app purchases section. The new feature is called TrendyBeats, and the test phase is currently taking place in the UK.  Product sales already exist on the TikTok Shop application. Brands can...

Twitter isn't in top form, but it's far from over. And some users got a nasty surprise this weekend when their use of the blue bird was limited. What's the limit?  On Saturday, Elon Musk sent the web into a frenzy with a tweet informing his users that they would now...

Twitch was acquired by Amazon in 2014 for $970 million, and since then the platform has come a long way. Twitch has almost 7 million users. As a result of Covid, viewing time has increased by 83.1%, and some shows are achieving audiences that are similar to...