Twitch was acquired by Amazon in 2014 for $970 million, and since then the platform has come a long way. Twitch has almost 7 million users. As a result of Covid, viewing time has increased by 83.1%, and some shows are achieving audiences that are similar to...
Press Relations Blog
StoriesOut
My AI available to all Snapchat users
My AI from Snapchat This feature was originally reserved for Snapchat+ subscribers (paid subscription), then gradually rolled out in France at the beginning of May. It's impossible to miss the addition of this new feature. It takes the form of a conversation and is...
BeReal adapts to the behavior of these users
BeReal is the latest social network to join the international scene. This French application has been downloaded nearly 53 million times in just one year! After a strong success, the craze is a slowing down. The French company has been trying to adapt to the practices...
StoriesOops an offer dedicated to intimacy brands
PR agency StoriesOut launches StoriesOops a set of services dedidated to intimacy brands At the forefront of innovation since 2010, StoriesOut offers its expertise to SexTech brands that deal with intimacy and sexuality in an inclusive and ethical way ...
Women and math, what’s the big deal?
This Friday, May 12, marks International Women in Mathematics Day. It is an opportunity to recall that the mathematical talent of women has long been sometimes minimized, sometimes stifled by the education system and a society often too confined to gender prejudices....
Instagram increases the number of links available in your bio
Meta CEO announced on April 18, 2023 that it will increase the number of links available in your profile's Instagram bio. Instagram now allows you to add up to 5 links in your bio. This feature is currently rolling out so don't worry if you don't have it yet, it's...
RTS Castles Technology
Last week Castles Technology participated in the RTS 2023 in London. The Retail Technology Show brings together Europe's most forward-thinking retailers and leading tech innovators. Castles Technology was able to demonstrate all its know-how, expertise and innovation...
Micro vs Macro influencers
More and more brands are choosing to use influencers for their communication campaigns, but who should they turn to ? Micro vs Macro influencers, how to choose ? First of all, the decision depends on the objectives of the communication campaign. So what’s the...
Twitter launches new video player, scroll inspired by TikTok
Social networks are increasingly pushing the video format. Twitter is the latest to launch the functionality to scroll videos, after, Instagram, Snapchat and the creator TikTok. Twitter copies TikTok's scrolling video player: Twitter has not finished imitating TikTok,...